VIA Interaction

Wednesday, March 08, 2006

What does this cost you?

I was just talking with a creative director about the iPod design and (once again) waxing about the simplicity of its interface. The story goes that my then 6-year-old daughter was in the back seat in a car trip and needed a diversion, so I just tossed my iPod back and told her to "use the wheel."

She was listening to music that she liked within seconds. She could barely read at the time, but she found a playlist with her name in it.

Complexity causes half of product returns? - Yahoo! News

AMSTERDAM (Reuters) - Half of all malfunctioning products that are returned stores by consumers work just fine, if only the customer knew how to operate the device, a scientist said on Monday.

posted by Tim Beidel at 3/08/2006 12:48:00 PM

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